| Brief
When arguably the best shooter in the 2024 NCAA Men's Basketball season partners with a good friend. YOU ANSWER THE CALL, and that's exactly what we did. The Feel Good Lab has been very instrumental to the growth of Nclusve, and we have a long road ahead as partners. This time around, they were partnering with the University of Connecticut to produce a commercial for their products featuring Cam Spencer. Cam is the star transfer guard for the Huskies and in our eyes, the greatest transfer player of that season.
For our role in this, we were asked to film an event at a Huskies game, along with consulting for the main commercial, that would be filmed by a third party and then edited together by Jesse Petrini. Jesse is a talented video editor who we loved working with through this project.
| Our Deliverables
Deliverables for this project, while pretty straight forward, were very exciting to deliver on.
The Deliverables were as followed:
-
Film and edit together a reel from the gameday event
-
Provide suggestions for direction and editing of final commercial
-
Design a banner that would be featured at the gameday event pop-up
As we said before, we were super grateful to be apart of this team and this project. We look forward to working with The Feel Good Lab and Jesse in the future, for now please take a look at how the project went!
| CRUCIAL INTEL
PROJECT COMPANY:
The Feel Good Lab
COMPANY SOCIALS:
Instagram: @thefeelgoodlab
Website: https://thefeelgoodlab.com
TEAM:
Nick English - Creative Director
Jasper Treese - Videographer
Jesse Petrini - Editor
ONBOARDING DATE:
January 2024
RESPONSIBILITIES:
-
Consulting for Ad
-
Filming for Gameday Reel
The Best around in Pain Relief and Basketball
Creative Direction | Social | Consulting | Videography
Cam x FGL:
The Final Video
He's not the tallest...
| BUT HE'S HIM
In the Basketball Capital of the World, lives Cam Spencer the star transfer guard of the UConn Huskies. Other than the excitement of working with him, we were over the moon about working with our friends at the Feel Good Lab . They have been instrumental in a lot of our success as a studio and consulting with them for this project was a dream come true.
Cam x FGL:
Reel Shorts + BTS
Social Media Content
| CHECK IT OUT
We filmed and edited some short videos to come out with the initial ad that are a bit more optimized for social media. However, other than the video on the left below, the remainder of the work on our end was mostly consulting. But still, we were super excited to collaborate with the Feel Good Lab and Jesse on this project!
